Breakthrough benchmarking

For the independent automotive industry

Integrated dms and crm

  • Auto/Mate
  • Autosoft
  • CDK Global
  • DealerCenter
  • DealerSocket
  • Dealertrack
  • Frazer
  • ProMax

Driving you closer to success

  • Collecting Dealer Data

  • Comparative Analysis Of Dealer Data

  • Benchmarking Dealer Data

The new industry standard

LinUs™ will be the industry standard in Independent (Used-Car) operational benchmarks.

LinUs™ is patent pending software that extracts data from most industry Dealer Management Systems (DMS) and Customer Relationship Management tools (CRM), as well as specialty industry software, such as vAuto.

LinUs™ has several protected features that make it unique and highly useful to dealers.

  • A F&I Leaderboard, allowing your team to compete with other F&I Managers across the Country.

  • Performance data on your F&I team for a quick glance at their important metrics.

  • Real benchmarks from aggregating the user base and calculating based on the period you are researching.

Linus Leaderboard

Upgrade to a plan that works for you

Access to data starts at $49.99/MONTH. Allowing LinUs™ to receive your store’s data is no charge. By upgrading to a subscription LinUs™ plan, you agree to the LinUs™ Terms of Service. The LinUs™ Privacy Policy describes how data is handled in this service.

SmartGroups™ Data

20 Group Data

+ $199.00 signup fee
  • ELIMINATES manually entering data for SmartGroups™
  • SmartGroups™ Financial Information
  • Printable PDF of Financial Comparison
  • On Demand Financial Comparisons
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F&I Leaderboard


+ $129.00 signup fee
  • Compare your F&I Managers’ numbers to other independent dealers in the U.S.
  • Automatic daily export of your F&I department numbers
  • Quickly reference F&I Data by F&I Manager (Frazer DMS dealers are combined)
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+ $199.00 signup fee
  • All of the features from SmartGroups™ Data
  • All of the features from F&I Leaderboard
Get started